Created: 2014-05-12 00:00:00
Hong Kong, May 5, 2014 – ESET, the global leader in proactive digital protection with a record of 10 years consecutive VB100 awards for its award-winning ESET NOD32® technology, has named Parvinder Walia as Sales Director for APAC in a bid to further boost their market presence in the Asia Pacific region. Reporting to Lukas Raska, COO of ESET Asia, Parvinder will be responsible for streamlining sales support for ESET’s channel driven business model in the region. The appointment is effective immediately.
Parvinder’s new role rides on his previous responsibilities as Marketing Director for APAC, where he was tasked with developing and enhancing marketing programs for ESET’s Asia Pacific distribution and reseller channels, helping to generate qualified leads and building the ESET brand. As Sales Director for APAC, Parvinder will lead the sales and marketing teams, while remaining responsible for ESET’s growing partnerships in the region.
During his tenure as Marketing Director for APAC, Parvinder made significant contributions to partner management. He worked closely with the the core internal teams and developed an effective sales and product training platform for APAC partners. He also drove significant channel expansion in Japan for ESET.
“Parvinder Walia has built up a network of relationships with channel partners in this part of the world that is outstanding in breadth and depth, and has been instrumental in growing our Japanese market,” said Raska. “The market-specific strategies he has developed towards the success of the company are spot on, and I am confident that he will bring ESET’s advanced security solutions to more users across this region in the years to come.”
“Businesses and consumers alike need the best protection possible against security threats, especially with mobile devices growing in popularity,” said Parvinder. “Supporting ESET’s partner network and building awareness on the dangers of cyber threats will be top priorities for me in the APAC region.”
Parvinder joined ESET as Channel Marketing Manager for APAC in April 2009 and was based in Sydney, Australia. He moved to Singapore in 2010, when ESET’s regional office in Singapore was established. Prior to working with ESET, he was with CA Technologies managing Asia Pacific accounts for internet security products.
Parvinder graduated from the University of Technology, Sydney with a Master of Business Administration and Master of Engineering.
ESET®, the pioneer of proactive protection and the maker of the award-winning ESET NOD32® technology, is a global provider of security solutions for businesses and consumers. For over 26 years, the Company continues to lead the industry in proactive threat detection. By obtaining the 80th VB100 award in June 2013, ESET NOD32 technology holds the record number of Virus Bulletin "VB100” Awards, and has never missed a single “In-the-Wild” worm or virus since the inception of testing in 1998. In addition, ESET NOD32 technology holds the longest consecutive string of the VB100 awards of any AV vendor. ESET has also received a number of accolades from AV-Comparatives, AV-TEST and other testing organizations and reviews. ESET NOD32® Antivirus, ESET Smart Security®, ESET Cyber Security® (solution for Mac), ESET® Mobile Security and IT Security for Business are trusted by millions of global users and are among the most recommended security solutions in the world.
The Company has global headquarters in Bratislava (Slovakia), with regional distribution centers in San Diego (U.S.), Buenos Aires (Argentina), and Singapore; with offices in Jena (Germany), Prague (Czech Republic) and Sao Paulo (Brazil). ESET has malware research centers in Bratislava, San Diego, Buenos Aires, Singapore, Prague, Košice (Slovakia), Krakow (Poland), Montreal (Canada), Moscow (Russia) and an extensive partner network for more than 180 countries. More information is available at the ESET Press Center